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Artificial intelligence is becoming a game-changer across nearly every industry, and fashion is no exception. A recent industry report highlights how the fashion sector is evolving quickly thanks to globalization, the boom in online shopping, and the rise of advanced tech like AI.
Brands are turning to AI to better understand customer behavior, buying habits, and preferences. By analyzing this data, fashion companies can create more personalized marketing campaigns and develop products that truly resonate with shoppers.
The use of AI in fashion is already big business—expected to grow from $2.8 billion in 2025 to a staggering $170.62 billion by 2037. Among the various AI technologies, generative AI is proving to be especially impactful, with more and more fashion brands investing in its capabilities.
https://retroworldnews.com/generative-ai-in-fashion-the-tech-thats-changing-everything/
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