The Luxury Sector Booms Despite Economic Downturn

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Luxury goods are still in high demand despite the economic downturn caused by the COVID-19 pandemic. Hermès, a well-known luxury brand, has surpassed €200 billion in market value and has become the second-most valuable luxury brand after LVMH, overtaking Swiss drugmaker Novartis. Hermès has rallied about 30% over the last three months and has consolidated its revenue at €11.6 billion, a 29% increase from the previous year.